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    NetSpeed Leadership Blog

    « July 2006 | Main | September 2006 »

    August 18, 2006

    Leadership is Transformative

    In my last post, I ranted about a frustrating customer service experience. When I finished ranting, I asked myself, “Do I want to continue having these kinds of frustrating experiences, or am I ready for some personal transformation?” I opted for transformation.

    Here's the deal: If I'm 100% responsible for my own experience, then what does it say about me that I can be enraged by poor service? I'm still working with The Diamond Cutter, a fabulous book by a Tibetan Buddhist who points out that we are always creating imprints of experiences. If any experience or cycle repeats itself over and over again in my day-to-day experience, then it's time to look at the imprints I am creating unintentionally.

    Taking that further, if I want to experience astounding, awe-inspiring customer service, who must I be in the world to have this experience? The underlying spiritual principle is that I must become the kind of person who notices every inspired, positive action taken by another on my behalf. And not only must I notice those actions, but I must genuinely thank people when they extend themselves to help me. What a spiritual practice that is!

    In the past ten days, I've let this awareness of appreciation reach out to service providers, vendors, store owners and strangers. And it really has been transformative. I'm less stressed out and happier. And people are going the extra mile for me every day.

    Case in point: Since we're moving into a new home with hardwood floors, I needed to purchase several carpets. After spending an hour choosing just the right carpet for my living room, ordering it, and paying for it, I was sorry to hear the next day that the carpet had been discontinued by the manufacturer. Instead of getting annoyed by that, I simply and calmly expressed how much I loved that carpet. The service provider offered to call the manufacturer's rep and see what he could do. Within minutes, the manufacturer's rep called back and told us that he had located the carpet in exactly the right size and would be driving it back from Portland to Seattle. I would have it in my hands by the next day! (I think Pitcher Brothers Carpets in Seattle is a sterling example of quality customer service, by the way.)

    You see how this works with customer service providers. Are you ready to transform your relationship to your co-workers and employees? If you manage or lead others, take the same principles and apply them to your leadership style. Who must you be to have employees and co-workers who go the extra mile for you? Who must you be if you want to be surrounded by loyal, committed employees? Begin the practice of noticing and appreciating every positive action taken by the people on your team. Sincerely recognize them for their contributions. Genuinely thank them. Create the experience that you seek to have: employees who care, take initiative, and go beyond the call of duty.

    This imprint will transform not only your own experience, but the experience of your entire team, and the effectiveness of your organization. My new motto is “Leadership: It's an inside job.”

    August 07, 2006

    Customer Service Aaaargghhhh

    My goodness—it's been a month since I last posted. My husband and I are actively working to radically alter our lives. This past month, we bought a smaller home and sold our bigger home. We're downsizing in the service of a grander dream: building a second home in Nicaragua. More on that later....

    This big transition has given us many, many opportunities to engage with customer service providers, good and bad. Heres a happy story: This weekend, while ordering a pizza for delivery, Pizza Hut's computer locked up. Mind you, we changed our order in the middle of reading out the credit card account number which sent the whole process into a tailspin. However, the man serving us apologized repeatedly and gave us a 50% discount on the extra pizza we were trying to order. He did a masterful job maintaining our loyalty despite some hiccups in the system.

    Contrast that with my hair-pulling experience at Seattle Lighting. On Saturday, I drove downtown at 4:20 to order three light fixtures for our new house. Toward the end of the transaction, the sales clerk said, “You know, you're going to have to pick these up at our warehouse and it closes at 5:00 p.m. I'd better call them to tell them you're coming.” She assured me that it wasn't far, gave me a little map with directions and sent me on my way...right into a mass of traffic swarming out of the ball park after a Mariner's game.

    My five-minute trip turned into 15 minutes so I called the store to let them know that I was probably going to be a few minutes late. I was astounded (correction: infuriated) to hear that the warehouse would close at 5:00 p.m. no matter what. “Can you call them and ask them to stay until 5:05,” I asked. “No, we can't do that. We don't know whether you'll show up or not.” I assured here that I planned to show up in 10 minutes. I was on the way. I had just purchased $450 worth of light fixtures that I was highly motivated to pick up now so I wouldn't have to make a second trip downtown. “We would have to pay someone overtime,” she responded.

    Gee, I'm thinking that in the interest of maintaining customer loyalty, paying an employee for 10 minutes of over time might be a pretty good idea. As I fumed in my car, I remembered a recent survey conducted by the Customer Care Alliance, in which they reported that 70% of customers surveyed reported an incidence of customer rage (in which they were either very upset or extremely upset). Well, count me in that group!

    As you have probably guessed, I lost this battle. And they lost a repeat customer. Despite having purchased many light fixtures there over the years, I have no intention of ever shopping there again. In the same survey, 84% of respondents said that they told at least one other person about their frustrating experience. And, I guess you can count me in that group too. I've told three family members, two friends, my dog and now you.

    Check out our latest program, Blazing Service, chock full of strategies and skills to increase customer loyalty and avoid actions that alienate your organization's customers. Join me in promoting better living through better customer service!